Renowned social media data broker Bob Diachenko exposed the public-facing profiles of 235 million users through a misconfigured online database. The data broker collaborative with a firm referred to as Comparitech to uncover many copies of the info found online without authentication or password required to access.

In total, over 180 million user profiles were from Instagram, 40 million profiles from TikTok, and 4 million from YouTube. Each of the records possesses information like profile names, profile pics, description of accounts, gender, age, real name, etc.

About one-fifth of profiles have either a signal or the e-mail address as per the report of Comparitech. Although the user information contained during this trove was all publicly available. Social media giant like Facebook has threatened legal proceedings within the past against automated data scraping firms that subsequently sell their connection to the marketer.

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According to Comparitech, If the information got discovered, the trove could are employed by spammers, or form follow-on phishing attacks more convincing. Although access to the database was closed within 3 hours of the disclosure. It’s still unclear how long it remained exposed online.

The expose data traced back to a firm called Social Data which sells the user information on social media influencers to the marketers.

Furthermore, Comparitech also mentioned about the ‘evidence’ that was collected showed a link of information with the firm “Deep Social”. It’s a corporation that left Facebook and Instagram marketing API once it had been threatened by litigation in 2018.

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